Pete Smith has been called “One of America’s leading personal and professional development coaches.”

No need to adjust your screen. Pete is, in fact, that tan.

Since 1996, Pete has had a career journey that would make most career counselors scratch their heads, which is really ironic since one of his early jobs was to help students navigate their career path.

From the humble beginnings of landscape design, sales and construction, to national telecommunication sales, to various roles in education as a high school teacher, wrestling coach, counselor,  director of admissions, and director at a non-profit alternative school for students with disabilities, Pete was able to leverage his experience and obsession of individual performance, productive teamwork, and transformational leadership into the founding of SmithImpact in 2011.

A major catalyst for the founding of SmithImpact occurred in 2010, when Pete survived a stroke at the young age of 35. Focusing on what he believed to be his last thoughts of “Did I Matter? Was I SIGNIFICANT?” Pete has shared his story and the lessons learned from this experience to help others lead more productive and fulfilling lives, both personally and professionally.

In 2017, Pete published “Dare to Matter: Choosing An Unstuck and Unapologetic Life of Significance.” He has been asked to bring audiences to their feet while speaking in most of the continental 50 states, Canada, and  Europe.

Surviving a stroke is easy compared to what it’s like living in a home full of redheads. As if being married to a redhead (who totally rocks, by the way), raising two redheaded kids and a redheaded dog wasn’t hectic enough, Pete and his wife, Whitney, are co-founders of Matter More Coffee, the most awesome coffee shop in Hampstead, NC.